“DEFYing Talks” is a series of short plenary sessions sponsored by Futurpreneur providing diverse entrepreneurs an opportunity to share their personal experiences in starting and growing their businesses. The sessions give a voice to diverse entrepreneurs to talk about what makes them unique, and how they are DEFYing the odds.
Genevieve Ethier, President and CEO of SOBEZONE, a women-owned certified business, talks about how she defied the odds in her industry and how the women-owned certification with WeConnect International helped her journey.
To watch the pitch : https://www.youtube.com/watch?v=NeE-y8W22Vw&t=43s
